By
Phil
LaMancusa
Food
Fixes
Or
Cookbook
Junkie Po Boy Views
When Moses came down from the mountain with those Ten Commandments
to give us, he also brought other instructions: How to Parallel Park a Feisty
Camel; Festive Robes for Every Occasion; Getting the Best Seats at the Coliseum;
and How to Cook in Desert Climates. I admit it: I made a deal with him and
bought the cookbook (first edition), naturally it took some negotiating, and it
was the beginning of my cookbook addiction.
Over
the years my addiction has not abated; Red Sea: Fish Fry’s All Time Hits;
Leonardo da Vinci’s Last Supper Recipes; Attila the Hun’s Cooking on Horseback;
What to Eat After the Mayflower Docks by John Alden and my favorite The Witches
Book of Brews by A. Salem Coven.
In 1999 in New Orleans, my daughters and I opened a cookbook
shop with five thousand books, manuals, ephemeris and tomes that I had
collected. You may remember, it was called The Kitchen Witch; it grew in twenty
years to 10,000 books and no daughters (they both left me for younger men), I
did gain a partner, lover and eventual wife (Debbie).
There have been a gazillion cookbooks printed in the last
centuries, the earliest (besides Moses’ tablets) written by a Sicilian (YAY!)
around 350 BC. I never did get a copy of that one, although I have gotten some
terrific, wonderful and sometimes scary ones. I’ve had everything from
cannibalism, insect cuisine, canine cooking, drag queer brunches, aphrodisiacal,
historical, futuristic and my favorite, Billi Gordon’s You’ve Had Worse Things
In Your Mouth. I’ve had copies by Salvador Dali, Dinah Shore, Vincent Price,
Liberace, Minnie Pearl and Paul Newman. With my experience I’ve been ready with
discourse on authors such as Alice Waters, James Beard, Julia Child, Charlie
Trotter, Jacques Pepin, Elizabeth David, M. F. K. Fisher, Charles Baker, Irma
Rombauer, Leah Chase, Paul Prudhomme, Apicius, Darra Goldstein, Yotam
Ottolenghi, Edna Lewis, Jessica B. Harris, John Folse and Austin Leslie, to
name a few.
Cookbook authors range from prostitutes and poets to
philosophers and prima donnas; you name it, someone has written it and someone
has written about it. Vegan, vegetarian, slaughterhouse, hunting exotic animals,
Keto, high carb, low carb, martini diets, church supers, and dumpster diving;
in my years, nothing has surprised me.
What makes a good cookbook, one worth buying, reading,
using, putting on your overcrowded bookshelf and/or gifting someone? Depends,
depends on you, that’s why I opened a cookbook store; that and an excuse to
buy, read, and use yet another one. It’s not their price, which can range from
pittance to plenty (first editions can run into thousands of dollars). It’s not
fads, which can range from How to Crochet a Cauliflower Casserole to Gutting a
Tarpon and Eating Its Still Quivering Liver; Alice B. Toklas has a great
hashish brownie recipe. It’s about you and what you want to cook and keep
cooking.
There are people that will buy a cookbook, use it once or
twice, shelve it and give to charity the next spring. There are those that buy
cookbooks and shelve them and never cook from them, reading them like novels in
bed with their hair in curlers and a box of bonbons on the bedside table. There
are serious collectors that will not flinch at laying down hundreds for first
edition, first printing of The Gastronomical Me (1943. used $400.00-$600.00) a
signed copy going for around $5,000.00.
The Modernist Cuisine weighing in at 46 pounds and
selling for half a grand to start is one that you wouldn’t purchase on a whim,
but who can pass up that Fondue Magic for half a buck at a garage sale? I’ve
pretty much had them all and I still have a bucket list.
My advantage is that I cook every day and mostly for a
living wage (sometimes a little less than a living wage); the point is that I
read and use cookbooks and I will buy cookbooks that are on subjects that may
be of interest to me: Baking formulas, cheese making instructions, plant-based
methods, spice studies and local Creole and Cajun cooking line my shelves today
at home. I have since left the retail sales cookbook business. Selling books of
any kind from a brick and mortar location is not a way to make a living and
here’s why.
First of all, if someone wants to buy a book these days,
where do they go? Directly to their computer. If someone wants a recipe for
pickled pig lips, where do they go? Same answer. If someone wants a cheap copy
of How To Cook a Wolf? Guess.
However; who can resist
passing a book shop and not dropping in to browse? Maybe some fool that’s in a
silly hurry, but not your average Joe, Jane, Jim or Jacqueline.
What the browsers don’t see is the expense of having a
brick and mortar located in their path; the rent, the lights, the staffing, etc.
I’ve actually had a chef come into the shop, pick up a cookbook and say to me
“I can get this cheaper on Amazon.” Oh, my heart. I felt like saying “yeah, and
I can pick up lettuce at the store and make my own damn salad” but I didn’t.
Rent is another thing, and rents are not going down,
neither is the insurance, upkeep and maintenance of properties that the
landlord wants to include in your lease. Those days are behind me and I can’t
say that I don’t miss the struggle, pride and exhaustion of owning a cookbook
shop. A wonderful shop spanning two decades, three landlords and locations and
a hell of a lot of work; some people actually miss The Kitchen Witch.
Me?
I’m on the trail of making vegan croissants, Indian Samosas and a Korean spice
mixture called yangnyeomjang (it’s in a book I just bought). Bon Appétit.
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